The brainwashing starts young!

Angry Birds producer Rovio has partnered with Swaddle Designs to bring the Angry Bird design to baby products.

For those who have been living under a rock, the Angry Birds game is built on a premise of birds enacting their revenge on a group of pigs who stole their eggs. “As parents, one aspect of Angry Birds we appreciate is how protective the birds are and how much they love their offspring,”  Lynette Damir, CEO of SwaddleDesigns tells CBS News. “It’s one of the characters’ endearing qualities that resonates with parents everywhere, and a key reason we believe Angry Birds fans will be enthusiastic about our new line of Angry Bird baby products.”

The new baby products will complement Angry Birds’s current line of (non-pirated) products which includes backpacks and flip flops.