Over 50 years after its publication, who would have thought that it only takes a celebrity to bump it back up to a top selling novel.

Daily Mail reported that sales of Harper Lee’s novel, “To Kill a Mockingbird” have skyrocketed in the UK after Harper Seven was born. The baby was named after her mom’s favorite author, Harper Lee.

Amazon UK sales of the novel are up 123% after fans learned of the baby name.

What can’t a celebrity do or endorse?