Kids React to Controversial Biracial Cheerios Ad
While some adults hurled racist comments at the latest Cheerios ad, these kids couldn’t figure out what was wrong with the commercial.
The ad, which featured an interracial family enjoying a box of Cheerios, received some hateful backlash when it was posted on Youtube. However, when the kids were shown the video, they simply couldn’t identify what was wrong with it.
When the interviewers tried to explain the criticisms and negative backlash against the ad, the kids were even more confused. “I thought Martin Luther King spoke against this and fixed this already,” one of the kids said.
“Underneath it, you’re literally the same. You have organs and a heart,” another one added.
Before the video started, the producers wrote a great summary: “The insights of children about these issues can give incredible insight into where our society really is and where we are headed as people.”
Watch the full video below!